Billion Tree Honey: PM launches new project to promote quality honey internationally
Prime Minister Imran Khan has on Monday (today) launched the ‘Billion Tree Honey’ Initiative.
Under the Billion Tree Honey Project, one million hectares of Pakistan’s forests will produce seven types of honey.
Whereas, the production of honey will increase from 12,000 metric tons to 70,000 metric tons. Pakistan will be able to export honey worth Rs 45 billion annually to different countries. Furthermore, the Billion Tree project will create job opportunities for 70,000 to 80,000 people.
However, addressing the launching ceremony in Islamabad, the premier said that it is responsibility of his government to hand over a clean Pakistan to younger generations.
He said the TBTTP will help control environmental degradation, including enhancing forest cover, cleaning rivers and protecting ground water from pollution, and checking air pollution.
Imran Khan said Pakistan has great potential for growing olive and avocado trees. He said by Olive plantation, we can be able to export olive oil and avoid import of edible oil.
He said Avocado is full of nutrition and Pakistan’s soil is very much suitable for its plantation. Imran Khan said that he has planted Olive and Avocado trees in his home garden.
Prime Minister’s Special Assistant on Climate Change Malik Amin Aslam said Billion Tree Honey program will help enhancing the country’s potential to produce 70,000 metric tons of honey in a year.
He said under the program Bee Keepers will be trained and through proper branding and ensuring quality certification the value of country’s honey will be increased in international market.
A Memorandum of Understanding was also signed among various organizations to promote bee-keeping and tree plantation in the country.
Accordingly to the Initiative, plantation of plants including Kao, Phulai, Ber, Kikar and other bee flora is being encouraged under TBTTP.
A mechanism has been devised for encouraging promotion of bee flora, improving quality of honey production, providing livelihood to the bee keepers and sustain the activity through provision of financial resources.
The certified bee keepers shall be provided financial support through Kamyab Jawan Programme. The Ministry of Science and Technology shall be responsible for certifying the honey produced under the programme.
As an option the certified product, shall be purchased by the National Agriculture Technology Park, branded and marketed as ‘Billion Tree Honey.’
NAP shall provide an end to end solution for promoting and marketing quality honey nationally and internationally.
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