
After spending the last two Eids in complete lockdown, behind computer screens, we are hoping Eid 2022 will be different — promising a slight return to normalcy, if not complete. Because, fortunately, we can now see close family members and mingle in small groups. That’s all the more reason to ditch your much-loved loungewear and dress up! It is, after all, what some Twitter users call “The Muslim Met Gala.”
Of course, style is personal; there really is no right or wrong way to looking or feeling your best. It’s easy to feel overwhelmed by desi fashion pages flooding our Insta-feed with stylish Eid look-books. So let me help you decode what you’re better off ignoring and what you should be wearing instead. Consider this my Eidi to you!
Hania Kamran Official
Hania Kamran has now become a big name on Instagram amongst new fashion designers and surely for the right reasons. Surprisingly, it has developed a unique style of its own by merging unique textures, patterns, colors, and cultural aesthetics.
From gorgeous bridal sets to heavy formal dresses to lighter festive formals and even special Eid wear; Hania Kamran has a lot to offer under one roof. From beaded outfits to embroidery and prints, you should be all set for an unforgettable fashion moment with their Eid collection.
Shazia Rauf Khan Official
Interestingly, her approach towards embellishments is minimalistic, modern, and sophisticated. Moreover, she prefers designing dresses only to add eye-catching details in the form of Zarri, Dapka, Lappa, Gotta, Pearls, Embroidery, and more.
Be sure to check out her exquisite work on her Instagram page. The latest Eid collection features trendy pastel colours, intricate embroidery, weaving and beading meant to highlight simplicity and elegance – all the Eid style inspiration you need!
Humyraz.Online
Not everyone desires heavy embellishments on their dresses and Humyraz.official is the right hub if you believe in minimal art. This is the ideal online outlet for your eastern-western fusion wear. Interestingly, their cuts speak volumes about style and the small details are simply gorgeous.
With their vivid prints, patterns and bold colours, Humyraz’ ensembles are works of art and can be styled for the perfect Eid outfit.
Raja Salahuddin Official
Haute Couture is what you will get from Raja Salahuddin’s hub. Apparently, he has an innate and classic sense of passion to create magnificent bridal eastern wear. Moreover, the detail in his embroidery and stonework is intricate. Again, Raja Salahuddin designs his clothes by adding elaborate embroidered designs and embellishments to them.
The craftsmanship is wonderful and the end product is super striking!
HATHGHAR
This online saree label is all about handloom love offering timeless classics, dramatic hues and muted delicates in their saree collection. Pick from their Kota block prints, Ajrakh prints, Madhubani prints and chikankari sarees to add more vibrancy to your wardrobe this Eid.
For ladies who adore contemporary, chic and effortless fashion – choose from a variety of subtle and versatile range of sarees and have them shipped to you wherever you right before Eid!
Afifa Khan Atelier Official
With over 15000 followers on Instagram, Afifa Khan has set ground with her out-of-the-box ideas when it comes to crafting eastern ensembles. Apparently, she plays with bright colors and pairs them in a way that they stand out from the crowd. Moreover, her designed outfits look glamorous because the cuts are flawless and the stitching is perfect too.
Iman Sheikh Bukhary
There are very few good casual wear brands available in Pakistan. Moreover, the ones that give you the right bang for your buck! IMAN is one such brand that has made its name in the fashion industry by offering simple yet elegant casual dresses for women.
Indeed her ideas are distinct and her use of colors and aesthetics really show on her dresses. IMAN is aptly described as a rare incorporation of fabulous and chic, fusing different fabrics to create detailed and inspired outfits. For both special occasions or everyday activities, their ready-to-wear clothing exude contemporary fashion and design.
Sehrish Rehan
This is an awesome brand because it showcases the best casual, lounge, and semi-formal wear for women of all ages. You may be stroked with its price range but once your body adorns the beautiful ensemble, it all makes it worth every penny and more! This brand brings new designs to your screen with Eid just right the corner so be sure you don’t miss out on any of the new designs. If you want something funky and attractive for Eid then this place is your hub!
Shazeb Saleem Official
How could our list be complete without a good men’s fashion brand? While you must have heard about HSY and Deepak Perwani – you must have also seen their charge sheet. It surely touches the sky! However, Shahzeb Sheikh designs and customizes men’s formal eastern and western wear according to your budget and helps you design the best dress.
Rici Melion East
Rici Melion is a bespoke men’s global luxury designer label that is now available in Pakistan. Based in Lahore, Rici Melion offers exquisite fabrics for men for shalwar kameez, kurtas, western suits, coats, and everything in between.
While the prices are hefty, it is safe to say that their work of art is unique and they are truly making a benchmark for men’s clothing in Pakistan. Moreover, they also offer men’s accessories. Do check them out!
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