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Facebook had not removed blue tick from Apple’s page


Hamna HumailWeb Editor

24th Dec, 2020. 04:24 pm
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blue tick

Facebook appeared to have removed Apple’s blue tick page verification as the feud between the two tech giants escalated earlier.

It was noticed that the blue tick had vanished from Apple’s page on Facebook Tuesday morning – a week after Facebook slammed the iPhone maker over its upcoming privacy changes.

‘Facebook has removed Apple’s blue tick Page verification,’ media consultant, Navarra wrote.

On Facebook, almost all big brands and organizations are given a blue tick on their official social media pages to symbolize their authenticity.

Apple’s main rivals, Microsoft, Hewlett Packard, and Samsung had all been given verification ticks by Facebook.

The social media giant took out a full-page ads in relations to Apple’s proposed changes, saying they were ‘standing up for small businesses everywhere’.

Apple CEO Tim Cook then blasted back on Twitter, stating: ‘We believe users should have the choice over the data that is being collected about them and how it’s used.’

‘Facebook can continue to track users across apps and websites as before, App Tracking Transparency in iOS 14 will just require that they ask for your permission first,’ he wrote.

‘Apple is behaving anti-competitively by using their control of the App Store to benefit their bottom line at the expense of creators and small businesses. Full stop,’ Facebook Vice President for Ads and Business Products Dan Levy said last Wednesday.

‘We welcome in-app advertising and are not prohibiting tracking. We’re simply requiring each app to obtain explicit user consent in order to track so that it will be more transparent and under user control,’ Apple said.

Facebook executives have made clear their intent is to collect as much data as possible across both first and third party products to develop and monetise detailed profiles of their users, and this disregard for user privacy continues to expand to include more of their products,’ Apple said.

Matt Navarra was however quick to mention that Apple’s page was never verified. As per Facebook, the page was never verified since the admins never initiated the verification process.

Other pages like Apple TV, Apple Store and Apple Music show the verified tick.

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