Adsense 970×250
320×100

Celebrities call out Regulatory body for moral policing


Komal FatimaWeb Editor

07th Oct, 2020. 04:26 pm
Adsense 300×600
Celebrities Pemra

A biscuit ad has become a talk of the town as Pakistan Electronic Media Regulatory Authority (PEMRA) issued a notice to broadcasters and advertisers to make sure the commercials are “thematically in line” with the product being marketed.

Several celebrities have reacted to the move and have criticized the authority for needless moral policing. Celebrities including Ushna Shah, Anoushey Ashraf, and Ahmed Ali Butt have expressed their opinion regarding the matter.

On the other hand, writer and producer George Fulton has also commented on the move. He tweeted, “This biscuit ad with @MehwishHayat that is shocking people seems to have passed me by. Can anyone send a link to it? How shocking is it? Is it as shocking as senators burying women alive, or children being abused by clerics? If not, I think we have other priorities to focus on?”