The COVID principles must be observed, but the message can also be communicated in a creative fashion, as the Railways have demonstrated!
The Korean Netflix drama ‘Squid Game’ has recently dominated every other conversation, with its popularity growing by the day.
And the Indian Railways have chosen to take advantage of the show’s popularity by creating an inventive poster encouraging people to follow the COVID-19 guidelines.
The Railways utilized a funny ad that parodied a popular TV show to convey its message:
Three Rules to Beat COVID19:
- Get yourself vaccinated
- Always wear a mask in public places
- Frequently use sanitizer
The enormous famous doll is seen wearing a mask in this design. The show’s masked guardians maintain social distance as well, keeping a two-gaze distance.
Netizens have praised the attention to detail. Gong Yoo, who is most known for his role as ddakji on the program, is shown clutching a red package with the words ‘I am vaccinated’ on it in the creative. Then there are the folks in the queue who are wearing masks.
Lee Jung-Jae is also depicted clutching a sanitizer bottle, despite the fact that he is holding the show’s famous Dalgona candy.
Three Rules to defeat COVID19:
➡️Get yourself vaccinated
➡️Always wear mask in public places
➡️ Frequently use sanitizer#Unite2FightCorona pic.twitter.com/PGo236rZ5n— Ministry of Railways (@RailMinIndia) October 20, 2021
This isn’t the first time a reference to the Squid Game has been utilized to convey a message. The Mumbai Police used a popular television show to remind citizens of traffic regulations.
The cops revealed a simple hack with the public that they may use to avoid being removed from the show’s game, red light, green light.
They stated, “You are the ‘frontman’ of your ‘game’ on the road: you can save yourself from getting eliminated. Stop at red lights.”
The ingenuity of Indian Railways was praised by netizens. Bhanu Sri, a Facebook user, wrote: “Indian Railways are more updated. Many have still not seen the show but you guys have come up with innovative ideas to keep this up with corona (sic),” P Bharath and Jeeshal Ahmad, as well as many others on various social media sites, appreciated the Railways’ innovation.
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