Multani mitti, also known as fuller’s earth, is a natural clay that comes from Multan, a historic city in present day Pakistan.
It has been used for centuries as a beauty treatment for skin and hair. The clay is rich in minerals such as magnesium chloride and calcium bentonite. Its fine texture and oil absorbing qualities make it a popular ingredient in skincare products.
In the past, women across the subcontinent used Multani mitti as part of their beauty routines. Traders carried the clay from Multan to different regions, where it became widely known for its cleansing and cooling effects. Even during World War II, fuller’s earth was mixed with water and applied to swollen feet to help reduce inflammation.
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It helps remove excess oil, dirt, and impurities from the skin. People with oily skin often use it because it can absorb sebum and help keep pores clean. Many skincare experts also believe it can support acne treatment by removing dead skin cells and controlling oil production.
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The clay is also known for improving the appearance of the skin. It gently exfoliates the surface, which may help brighten the complexion and create a fresher look. Some users apply it to reduce tanning, pigmentation, and dark spots. Its cooling properties can also provide relief from mild skin irritation and sun exposure.
Multani mitti can be used in different ways. Many people apply it as a face pack by mixing it with milk or rose water. Others use it as a spot treatment on pimples to reduce redness and dryness. It can also be combined with ingredients such as aloe-vera, honey, yogurt, turmeric, or papaya to create nourishing face masks. When mixed with oats or orange peel powder, it can work as a gentle exfoliating scrub.
Because of its natural cleansing and soothing qualities, Multani mitti continues to be a popular skincare ingredient. Its long history and simple use make it a favorite choice for people looking for affordable and natural beauty solutions.



















