Ann Turner Cook, original Gerber infant, died at age of 95, as per firm

Ann Turner Cook
Ann Turner Cook
  • Turner was only four months old in 1926 when a neighbour drew the charcoal drawing of her that would later become the Gerber’s emblem.
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According to their website, Gerber chose the image as the face of a baby food advertising campaign in 1928, Ann Turner Cook and it eventually became the company’s emblem in 1931.

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“Gerber is deeply saddened by the passing of Ann Turner Cook, the original Gerber baby, whose face was sketched to become the iconic Gerber logo more than 90 years ago,” Gerber wrote in an Instagram post. “Many years before becoming an extraordinary mother, teacher and writer, her smile and expressive curiosity captured hearts everywhere and will continue to live on as a symbol for all babies. We extend our deepest sympathies to Ann’s family and to anyone who had the pleasure of knowing her.”

According to the Gerber website, the original baby’s identity remained a mystery for many years, with ideas ranging from Hollywood stars Humphrey Bogart and Elizabeth Taylor to Senator Bob Dole. Turner acknowledged it was her in 1978.

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