Elon Musk, the visionary entrepreneur, and CEO has taken a bold step to revamp Twitter’s identity by introducing a new logo, replacing the iconic blue bird with a stylized X.
The move comes as part of Musk’s grand vision to transform the long-standing 17-year-old platform into an all-encompassing app.
In a remarkable display of speed, Musk initiated a logo design crowdsourcing effort. He called upon his massive 149 million followers to submit their X logo designs, and within just 24 hours, he selected one and promptly adopted it as his new profile picture.
Take a look:
— Elon Musk (@elonmusk) July 23, 2023
Musk confirmed that the chosen design would serve as an interim logo and is likely to undergo further refinement in the future.
As a symbolic gesture, Musk temporarily changed his profile information to read “X.com,” and it now redirects to corresponding user pages on Twitter.
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Collaborating with Twitter’s CEO, Linda Yaccarino, Musk aims to strip away the traditional “Twitter” and bird branding in a broader overhaul of the platform.
Elon Musk’s intentions for Twitter have evolved over time, initially focusing on eliminating bots and preserving free speech. However, his recent discussions have revolved around Twitter becoming a powerful tool for delivering “X,” his vision of an all-in-one everything-app, comparable to Tencent Holdings Ltd.’s WeChat.
With Musk’s influence, Twitter’s future appears set to undergo an exciting transformation, potentially redefining the landscape of social media and digital communication.
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