FPCCI holds training session for using Amazon platform

KARACHI: The Federation of Pakistan Chambers of Commerce and Industry (FPCCI) has conducted an awareness session to train business entrepreneurs to sell their products through Amazon’s platform, a statement said on Wednesday.

FPCCI president Mian Nasser Hyatt Maggo welcomed the gathering of e-commerce trainers and practitioners at the Federation House to educate and train the businessmen and entrepreneurs on getting started and profitably selling globally through Amazon’s platform.

The FPCCI chief expressed satisfaction that top talent from Pakistan and beyond have attended the seminar and made their presentations based on real-world practices and success stories.

He appreciated the participants for making the awareness session a success and one of the best since Amazon has re-included Pakistan in its official sellers list, it said.

Maggo said that there is a potential to sell billions of worth of products globally from Pakistan, including but not limited to, textiles, hosiery, handicrafts, toys, gift items, cultural products, cutlery and crockery, sports goods, hygiene products, books, plastic products and many more.

He thanked the Ministry of Commerce, the State Bank of Pakistan (SBP), Trade Development Authority of Pakistan (TDAP) and Amazon for making it possible for the Pakistani businessmen to start selling again using Amazon’s platform.

Maggo also extended the FPCCI’s support to make full use of the opportunity. The awareness session was well attended by e-commerce leaders of Pakistan and representatives of allied industries such as financial institutions, internet and other digital service providers, academic researchers, etc.

Ather Sultan Chawla, vice-president of the FPCCI, said that the apex trade body is committed to help the businesses tap new markets and new avenues to grow and diversify through the use of digital platforms and Amazon is the best platform to sell globally.

Chawla also thanked the prominent participants, Aisha Moriani, Ministry of Commerce; Noorullah, SBP; Mutaha Maqsood, TDAP; Asfandyar Farrukh, Hub Leather; Atif, Extreme Commerce; Marium Ahmad, Image Pakistan; and Badar Khushnood, Fishery and Bramerz for their keen interest.

Imran Khalil Naseer, chairman of the Pak-UK Business Council of the FPCCI, apprised the audience on the enormous potential that Amazon selling can offer to Pakistan and how that can be sustainably enhanced over the coming years.

The FPCCI is ever-willing to continue to impart practical knowledge to its members, entrepreneurs, and the Small and Medium Enterprises (SMEs) to launch or grow their businesses and make a mark on the global stage.

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