Kanye West releases a music video for ‘Life of the Party’ in honour of Mother’s Day

On May 9, rapper Kanye West – aka Ye – unveiled the long-awaited video for his song Life Of The Party.

The 44-year-old Praise the God singer released his latest song video in honour of Mother’s Day. The film also includes various nostalgic photographs of Kanye from his youth, as well as his late mother, Donda West.

The Life of the Party song is a duet with André 3000 on Donda’s deluxe version, which has 32 tracks. Ye’s official YouTube account, as well as other digital outlets, will host the new video.

Meanwhile, the Life of the Party video will be included in the first Yeezy Gap Engineered by Balenciaga television campaign.

According to a press release for the film and collection, ‘new visuals combine the multifaceted artist’s past and future in a seamless alignment between Ye’s creative platforms.’

‘Childhood photos of Ye have been modified to inlay elements from the upcoming Yeezy Gap Engineered by Balenciaga creative journey.’