Twitter Blue has only gained 180,000 subscribers in last month

• Elon Musk paid $44 billion for Twitter last year.
• Twitter Blue is now $11 per month for iOS and Android.
• Musk intends for Twitter Blue memberships to generate half of the company’s revenue.

Elon Musk paid $44 billion for Twitter last year and has been trying to make the platform profitable ever since. This includes raising the price of Twitter Blue and introducing the verification badge as a supplementary benefit. However, things do not appear to be going as planned.

Twitter has been all the rage in recent months since Musk took over as CEO. Twitter, as a platform, does not have many revenue opportunities, bringing in roughly $1 billion per year before the acquisition.

Musk, on the other hand, wants to change that. He plans to focus on blue subscriptions. Even at $3, though, subscribers were limited.

Twitter Blue is now $11 per month for iOS and Android. However, if you sign up via the Internet, the monthly fee is merely $8. It’s not exactly beneficial to gaining more subscribers.

According to the report, Musk intends for Twitter Blue memberships to generate half of the company’s revenue.

Given that only about 0.2 percent of Twitter users have Blue, that’s quite ambitious. Because there were only roughly 180,000 customers by mid-January.

According to Elon Musk’s big plan, Twitter will generate over $3 billion in revenue by 2023, nearly tripling pre-Musk Twitter figures.

In addition, the company intends to charge businesses $1,000 each month to keep their verified status. All ambitious plans, but none have been realised thus far.

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