Suzuki’s Plant Shutdown Further Extended
Pak Suzuki Motor Company (PSMC) has decided not to restart car production...
Pak Suzuki, one of Pakistan’s leading automobile manufacturers, hosted a spectacular launch event at the Marriott Hotel in Karachi, unveiling significant updates and announcements. The event, attended by automotive enthusiasts and industry insiders alike, featured three major revelations that promise to reshape the landscape of Suzuki in the Pakistani market.
The Managing Director of Suzuki Pakistan, Mr. Hiroshi Kawamura, took center stage to introduce the much-anticipated “My Suzuki, My Story Season 4” (MSMS 4) digital campaign. This unique initiative centers around the emotional connection between Suzuki and its customers, highlighting the brand’s legacy in the Pakistani market. Mr. Kawamura emphasized the significance of user-generated content in shaping the campaign.
During the event, the top three winners of MSMS 4 were announced, with exciting prizes awaiting them:
1st Prize: A brand-new Alto 660 cc
2nd Prize: A Trip to Europe
3rd Prize: GSX 125 Motorcycle
The MSMS Season 4 promises to not only celebrate Suzuki’s longstanding presence in Pakistan but also strengthen the bond with its valued customers through their personal stories and experiences with Suzuki vehicles.
Another major announcement at the event was the introduction of upgraded safety features across all variants of the Suzuki Swift. The company aims to provide standardized and top-notch safety measures to its customers. The enhanced safety features include:
6 airbags for comprehensive protection
Front and rear fog lamps for improved visibility
Seatbelt reminders for all seats to ensure proper usage
Headlamp leveling and headlamp auto-light sensors for enhanced visibility
Child seat anchors to secure the safety of Suzuki owners and young passengers
While these safety upgrades bring a new level of security to Suzuki vehicles, it’s important to note that they have led to a marginal increase in the prices of all Suzuki Swift variants. This move underscores Pak Suzuki’s commitment to prioritizing customer safety and delivering vehicles that meet international safety standards.
The event also showcased the upgraded Suzuki Swift, demonstrating the commitment to providing an enhanced driving experience for customers. The introduction of these advanced safety features aligns with global automotive standards, setting a new benchmark for safety in the Pakistani automotive market.
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