Lamborghini Breaks Record, Selling Over 10,000 Cars in 2023

• Lamborghini achieved a milestone by producing a record-breaking 10,112 vehicles.
• The success in 2023 was fueled by the introduction of the new hybrid Revuelto.
• The Huracan is expected to be succeeded by a new hybrid junior supercar this year.

In 2023, Lamborghini reached a historic achievement by manufacturing a record-breaking 10,112 vehicles, marking a notable moment in the company’s 60-year history. This accomplishment reflected a substantial 10 percent rise from the production numbers of the preceding year, 2022.

The success in 2023 can be attributed to the introduction of the new hybrid Revuelto. Despite its aging status, the Urus SUV played a crucial role, contributing to an impressive 6,087 deliveries. The Huracan, anticipated to be succeeded by a new hybrid junior supercar this year, experienced noteworthy sales of 3,962 units. This marked a substantial increase from the 3,113 units sold in 2022.

Conversely, the Aventador, currently in the phase-out stage, had a minimal impact on the overall figures, with only 12 units sold. This was supplemented by 51 few-off specials like the Countach. V12 cars constituted a smaller percentage of the total production.

Lamborghini anticipates a positive trajectory in its production figures, envisioning contributions from the Revuelto, the upcoming Huracan successor, a facelifted and hybridized Urus, and an expected electric vehicle. Projections indicate that total production could surpass 13,000 units in the next decade.

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Examining the data by region, the Europe and Middle East (EMEA) market stood out as the primary consumer of lamborghinis, showing a significant 14 percent growth with 3,987 units delivered. Following closely, the American market saw a 9 percent increase, with 3,465 units contributing to Lamborghini’s global success.